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      Corporate

      Franchising

      The best wedding proposal to beauty

      WYCON Franchising WYCON Franchising

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      wycon franchising

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      Italiana made brand

      wycon franchising

      Brand with strong growth

      +20% of store turnover in 2018

      wycon franchising

      N°1 in Italy

      leading cosmetic franchising project with over 200 stores

      wycon franchising

      Growing beauty market

      +4% up to 14 billion euro*

      *Source Cosmetica Italia

      wycon franchising

      Successful single-brand channel

      In 2015, 50% of consumers*

      Stated that the crisis prompted them to buy cosmetics through channels with better value for money

      wycon franchising

      Current market position

      In 2015, 40% of the customers*

      Stated that they bought more brand name cosmetic products, since they cost less and are of good quality

      wycon franchising

      Average consumption of cosmetics on the rise +27,5%

      stated that they spent more in 2015*

      *Source Beauty Report 2015 Pambianco

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